Reebok Teams Up with Kool-Aid for Scented Shoes

Reebok and Kool-Aid have teamed up to create a new collection of fruit-scented footwear launching on February 1st. In addition, Reebok is also launching a complete collection of matching apparrel.

The shoes will launch in three funky flavors: Grape Cherry, and Strawberry. Packed inside the shoes are scent-infused sockliners, which give them their fruity scents.

The shoes are available in a range of colors, from solid yellow, green, purple, red, and pink to mostly white shoes with bright color accents. Matching hoodies, t-shirts, and hats will also be available for purchase.

The Kool-Aid collection will be available nationwide at the following retailers: Moe's Snaker Spot Inc, Lezmir, Peko Sports Inc., Karmaloop, Sportie LA, City Blue, Shiekh's, Shoe Mania, and Dr. Jay's.

View more pictures of the collection at Reebok's Flickr page.