The trade of Ben Wallace has had an interesting ramification for the Steve and Barry's who endorses a line of clothing for the chain. Wallace is unable to wear his signature "Big Ben" shoes because the colors of the shoes are designed for the Chicago Bulls not his new team the Cleveland Cavaliers. The company is frantically trying to come up with a new design so the defensive star can wear them with his new team.

Steve and Barry's will be releasing the second collection of the Big Ben collection, which also includes shoes, shirts, shorts, and other apparel, will be released next fall. While leaving a big market like Chicago probably hurts, playing in Cleveland where LeBron James gets constant media attention helps. The Bulls have been had a lackluster team so the trade of Wallace may be a blessing in disguise as the Cavaliers try to make it the NBA Finals for the second straight season.

Steve and Barry's has 5 Northeastern Ohio stores.