U.S. Business
Bacardi Goes Green at the Very Top
Bacardi Americas’ headquarters has officially opened for business in Coral Gables, Florida. The move, which consolidates 300 employees previously dispersed over 7 buildings, represents a step towards a more efficient and green-friendly future for the family owned spirits company. The state-of-the-art office building was opened on Thursday, February 4, for which Coral Gables Mayor Don Slesnick was on-site to, officially, declare Bacardi Day.
“South Florida has been our home for more than forty years, and it’s exciting to accomplish our goal of uniting all employees previously spread throughout seven different buildings under one roof,” said John P. Esposito, president and CEO of Bacardi U.S.A., Inc. “Working out of this new location will further strengthen our collaboration, communications, cross-functionality and teamwork to continue to market the most recognized and top-selling spirits in the United States.”
The 15 story, 230,000 square-foot complex is the largest built in Coral gables in many years and boasts the latest IT infrastructure; including voice over IP telephone calls, faster access to Internet-based services, collaboration tools, and rich media intranets, to name a few.
Lindsay Lohan Sues E*Trade for $100 Million
Lindsay Lohan is making headlines, and this time it's not for some kind of substance abuse problem or at all related to being obsessed wi The "Mean Girls" actress filed a lawsuit against E*Trade for $100 million, claiming that one of the brokerage's recent television ads featuring a "milkaholic" baby girl named Lindsay is modeled after her and improperly invoked her "likeness, name, characterization, and personality" withou her permission, violating her right to privacy.
The papers were filed on Monday in Nassau County, New York. LiLo is suing for $50 million in compensatory damages and an additional $50 million in exemplary damages. She is also demanding that E*Trade cease runnin the ad.
The ad first aired during the Super Bowl on February 7, and is part of a campaign that features know-it-all toddlers who play the stock market.
Lohan likely takes offense to the "milkaholic" tot due to her past issues with substance abuse. In 2007, she was ordered to spend a day in jail, undergo an alcohol education program, and spend three years on probation after having admitted to drunk driving and cocaine possession.
USPS May Cut Saturday Delivery Service
Saturday mail delivery may soon be a thing of the past for the United States Postal Service, according to reports issued Tuesday. Postmaster General John Potter said that a dramatic reshaping of the agency and significant changes to mail delivery were critical to reducing its massive debt, as he began to outline a proposed overhaul of the country's mail service.
The Postal Service is struggling financially, and could lose up to $7 billion in 2010 according to Potter. Last year, the USPS posted $3.8 billion in losses and mail volume was down 13 percent. Officials say this decline in volume will continue, and is caused by a combination of both the recession and the predominance of email and other electronic forms of communication. Mail volume went from 213 billion pieces in 2006 to a projected 166 billion in 2010.
The USPS is trying to find ways to get out of the red without having to resort to taxpayer aid. Potter is expected to back dropping Saturday service as well as the possibility of raising rates.
Potter said:
"We need to rethink everything and every approach to move the Postal Service forward. We need to reinvest, redefine and reinvigorate the value of mail to business and households."
Gatorade Finally Confirms They've Dumped Tiger Woods

Gatorade was one of the first sponsors to drop Tiger Woods, and one of the last to admit it. Little more than a week after Woods infamous Thanksgiving Day altercation with his wife that involved him running out of the house and crashing his car into a tree and a fire hydrant, and the subsequent string of women who came forth admitting to affairs with him, Gatorade announced that they would be discontinuing their Tiger Woods Focus Gatorade line.
At the time, Gatorade said that the decision to end the Tiger Woods line of drinks was made prior to the crash and the National Enquirer story that broke the story of his affair with NYC party girl Rachel Uchitel. The timing was certainly more than suspect.
In early December, despite speculation that Gatorade was distancing themselves from the fallen star, the company assured us that all was fine, stating:
"We made the decision several months ago... our relationship with Tiger continues."
WIth another few months to think it over, Gatorade has apparently decided to finally admit what we all knew back in December -- that they no longer want to be associated with Tiger Woods.
A representative for Gatorade said:
McDonalds is Now Selling Oatmeal in Select Markets

Starbucks launched oatmeal as a breakfast offering in 2008 and it quickly became one of their top-selling breakfast food. Hoping to take a bite from Starbucks, McDonalds is now hopping on the oatmeal bandwagon and has begun offering oatmeal on their breakfast menu at restaurants in Washington D.C. and Baltimore.
McDonalds maple brown sugar oatmeal sells for $1.99, and is topped with apples, raisins, and cranberries and is blended with cream. The oatmeal has only 260 calories and 4 grams of fat.
A spokesperson for McDonalds said that oatmeal has bene "well-received by customers", but that the company has not yet decided whether to expand the test to other markets or offer the item nationwide on its menus.
Cleveland Law Firm Files Class Action Lawsuit Against Verizon for Phantom Data Fees
Verizon has been sued in a class action case by the Cleveland, OH, based law firm Goldman Scarlato & Karon, who accuses the telecommunications company of illegally charging phantom data fees. The case was filed in a New Jersey federal court on Friday, and echoes allegations that Verzion has randomly charged customers with regular cellphones $2 for data that they never used.
The exact demands of the lawsuit have not yet been revealed, but the suit would compensate any Verizon customer who could prove that they saw the fees on their bills.
Publicly, Verizon has denied charing its customers the extra fees and claims that customers were not being truthful, stating that it does not charge customers for accidentally launching into its portal website. This contradiction between what subscribers are reporting has led to an FCC inquiry into the necessity of many cell carrier charges.
GM to Cease Hummer Brand After Sale to Chinese Company Fails
After General Motors failed to sell its Hummer SUV line of vehicles to China's Sichuan Tengzhong Heavy Industrial Machinery Co., the company announced Wednesday that it will shutter Hummer. GM has unsuccessfully been trying to unload the Hummer brand for more than a year now.
GM and Sichuan Tengzhong Heavy Industrial Machinery had been planning to close a $150 million deal in January, but the sale was delayed while the two companies awaited approval by the Chinese government. Now, the deal is dead in the water.
John Smith, GM's vice president of corporate planning and alliances said:
"We are disappointed that the deal with Tengzhong could not be completed," John Smith, GM vice president of corporate planning and alliances. GM will now work closely with Hummer employees, dealers and suppliers to wind down the business in an orderly and responsible manner."
While Hummer will cease to exist in the very near future, GM will contiue to honor Hummer warranties and provide service and parts for the SUVs.
Burger King Strikes a Deal with Starbucks to Sell Coffee; Will Also Revamp Menu
Burger King executives announced Tuesday that the country's No. 2 burger chain will begin adding Starbucks Corp.'s Seattle's Best Coffee to all of its U.S. restaurants in a phased roll-out that will begin this summer.
Such a move clearly takes a page from rival McDonalds Corp.'s book, which has seen success with its McCafe line-up of coffee drinks that have been credited with boosting its performance. It also throws an interesting new twist into the coffee wars, as McDonalds' ads have been taking aim at Starbucks.
John Schaufelberger, senior vice president of BK's global product marketing and innovation, said that improving the company's breakfast business is amongst its "top strategic priorities, and added that:
More than 7,000 Burger King restaurants will begin to sell the coffee, as well as iced varieties that will come with a choice of plain, vanilla, or mocha falovrs and whipped toppings. The drinks will be sold all day, and while prices will be set by franchise owners, the suggested prices will range from $1 to $2.79.
Toys 'R' Us is Ready to Go Public Again

Five years after Toys 'R' Us went private for $6.6 billion, the retail chain's private equity owners are looking to cash in with an initial public offering this summer. According to the New York Post, Bain Capital, Kohlberg Kravis Roberts and Vornado Realty are now interviewing investment banks as potential underwriters.
Amongst the investment banks being interviewed are Goldman Sachs, Deutsche Bank and JPMorgan Chase. The objective of the IPO is to issue as much as $1 billion in publicly traded shares, and the cash raised would be used to slim and refinance the toy company's $5 billion debt. Such debt has hampered the investors ability to take profits on Toys 'R' Us.
They are now eying the summer for an IPO, and it looks like Toys 'R' Us is the only retailer planning for an IPO in all of 2010.
Lawsuits Against Toyota Begin to Pile Up

The Toyota recalls have begun to trigger the filing of lawsuits across the country. A class-action suit in Brooklyn, New York was filed yesterday, a team of lawyers representing 15 plaintiffs filed a $1 billion suit in Florida, and suits were also filed in Ohio and Texas, amongst many others. While most of these lawsuits may represent a pesky headache for Toyota, as many of those involved were uninjured, there is likely to be at least one fatal case that exemplifies the seriousness of Toyota's problems that could really put them in an even worse place than they are now.
On Friday, the New York Times highlighted one of these tragic cases. A 77-year-old grandmother was driving in her own neighborhood, and according to several witnesses they say her car accelerated out of control, ran several red lights, dodged other cars and eventually hit a tree at approximately 80 miles per hour. Guadalup Alberto, the driver, was killed.

















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